Haagen-Dazs x TinyTAN

Type: Food & Beverage
Start Date: November 10, 2020
Status: Inactive

Inital Announcement

 

In November 10, 2020, ice cream brand Haagen-Dazs released a promotional video announcing their collaboration with BTS’ TinyTAN characters for themed products in the key colors of pink and purple across major stores in Singapore.

The special edition products included key chains, ice cream spoons, and a cooler bag. Also introduced were ice cream bites; 4 mini ice cream cup multipacks in flavors chocoholic moments, favorite selection, and fruit fantasy; and a Party Pack that included 10 mini ice cream cups with top-selling flavors such as Belgian chocolate, vanilla, macadamia nut, strawberry, and dark chocolate ganache and almond.

The products were first launched at the BTS Pop-up: Map of the Soul showcase at Plaza Singapura displayed on two unique floor-standing pedestals.

(Source: 1, 2, 3, 4)

 

Promotional Videos

 
 

Promotional Images

TinyTAN, Food & BeverageUS BTS ARMYHaagen Dazs