Coway
Type: Appliances
Start Date: March 12, 2021
Status: Inactive
Noble Collection
On August 30, 2022, Coway released behind-the-scenes photos of BTS featured in the NOBLE Collection video.
Promotional Photos
Icon Ice Water Purifier
On June 12, 2022, Coway revealed their icon Ice Water Purifier 2 in collaboration with BTS.
At 40% smaller than the original icon ice water purifier, the size of the machine was reduce in order to cater to customers looking for a smaller that will take up less space. The icon also produces hard ice that doesnβt melt easily using technology that removes air bubbles in the ice-making process.
Between May 15, 2022 and August 24, 2022, Coway released several promotional videos and images featuring BTS using the icon ice water purifier 2.
(Source: 1, 2)
Youtube Shorts
Promotional Videos
Promotional Photos
CES 2022
On January 7, 2022, Coway shared via Twitter the latest βNOBLE collection with BTSβ promotional videos that were presented at the β2022 Consumer Electronics Show (CES)β held January 5-7 in Las Vegas.
The CES showcased Conwayβs innovative products that will lead the global market and bring light to the future of environmental home appliance industry.
(Source: 1)
Promotional Videos
Goodbye 2021
On December 30, 2021, Coway released photos of BTS posing with a stuffed tiger to welcome in the new year and year of the tiger via their Twitter and Youtube channels.
The Twitter post reads, βHuge thanks for all of your love to #Coway in 2021. Happy New Year, Welcome #2022!β
Noble Induction Cooktop
On December 23, 2021, Coway released their latest commercial video featuring BTS advertising their NOBLE induction cooktop with the groupβs hit song, βButterβ, playing in the background. Teaser photos were also released a few days prior via the companyβs official Twitter channel.
The cooktop was introduced during an episode of Season 2 βIn the Soopβ and was used by Jungkook.
Promotional videoS
Noble water purifier
On November 2, 2021, Coway released on Instagram photos of BTS and their new era premium NOBLE water purifier. It was also announced that a new commercial episode would be released on November 4, 2021 via the Coway Youtube channel.
Promotional Videos
photo gallery
sleepcare mattress
On December 29, 2022, Coway introduced their brand new smart mattress, βBEREXβ with the plan to create a new market for sleep and wellness care. BEREX stands for βBed & Relaxβ.
On October 7, 2021, Coway announced on Twitter the release of their βNew Story of Coway Begins with BTSβ commercial videos of their Sleepcare mattress beginning on October 12, 2021.
