KwangJuYo

Type: Dishware
Start Date: October 2, 2019
Status: Inactive

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BTS Edition

On October 7nd, 2020; KwangJuYo revealed their latest BTS collection of ceramics consisting of everything from plates and bowls to mugs decorated with a delicate pattern of red apricot blossoms inspired by BTS’ album ‘Map of the Soul: Persona.’

The apricot in the collection’s pattern “heralds the coming of spring before anyone else, and represents the lofty will, great mental strength, and clear mind.”

(Source: 1)

 

Promotional photos


BTS Color Series

On February 5, 2020, KwangJuYo introduced their special edition ‘BTS Color Series’ collection of ceramics that were available on Weverse Shop and the KwangJuYo’s store in South Korea. The collection comprised of ceramics in colors pink and purple.

(Source: 1)


Initial Announcement

On October 2, 2019, the Korean ceramics brand KwangJuYo announced their collaboration with BTS. The goal of the collaboration was to expand the global presence of Korean ceramic products and spread BTS’ positive narrative of hope and love through Korean porcelain products.

(Source: 1, 2, 3)