[POLLSTAR] "Love Yourself, Love Your Fans: The BTS ARMY Takes Over"
August 14, 2019
βBTSβs unprecedented international touring success, and the undying devotion of ARMYβ
ββARMY played a crucial role in spreading BTS music across the world,β Big Hit, the South Korean entertainment company that manages BTS (and uses the tagline βMusic & Artist for Healingβ), tells Pollstar via email. βWhenever BTS releases a new album or drops new content, they instantly pick it up, translate it into different languages and help spread them everywhere. ARMY globalized BTS.β
That passion translates to the live sphere.β
Read the full article here.
Thank you to Eric Renner Brown for the interview!